Business Analytics

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Our business analytics studies, many of them confidential, develop organization-specific knowledge from proprietary transaction data provided by the client, supplementing that data with information from our own survey research. Here, clients use our services to develop deeper knowledge of customers … Read More

Panama, Tourism Market Study

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Client Instituto Panameo de Turismo (IPAT), Inter-American Development Bank Purpose Assess Panama’s competitive position in regional tourism markets and identify target markets for a marketing strategy and tourism promotion. Actions Devised short- and medium-term market strategies with 40 action plans. … Read More

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